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PremStar Partners with Ginsu to Target Premium/Corporate Gifts Business

Ginsu recently announced a new partnership with PremStar Incentives Inc, a full-service supplier of leading brand name products for premiums, incentives, rewards and loyalty programs, as well as corporate gifts and casino events. One of the best-known brands in kitchenware, Ginsu has a legacy of expertise in cutlery, with quality knives that never need sharpening. Logos and custom messaging can be embossed quickly at Ginsu headquarters in the USA. “Ginsu is well suited to the premium incentive market because of its popularity and customization options,” says Sarah Thielemier, Director of Sales for Douglas Quikut/Ginsu, adding “this sales channel will bring Ginsu to the attention of a new consumer audience, which should boost our retail sales potential long term.” 
Rick Tetreault
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