Motisha Announces Strategic Affiliation with ITA Group
Belgium-based Motisha and ITA Group, Des Moines, have signed an agreement to “deliver culturally relevant and in-market engagement solutions for clients with global employees, channel partners and customers,” according to a company statement.
Motisha, a provider of corporate engagement technology solutions, has announced a strategic affiliation with ITA Group, a US-based global engagement agency. This affiliation reportedly will provide Motisha and ITA Group clients “the benefit of more culturally relevant and locally managed engagement solutions that inspire and motivate employees, channel partners and customers throughout North America and Europe.”
Under the agreement, the statement says, the clients of the two companies will benefit from:
• An enhanced global perspective on engagement programs with informed cultural insights and sensitivity.
• In-region, local program management throughout North America and Europe.
• Enhanced global technology, communications, and award capabilities.
“Bringing this strategic partnership to completion signifies the importance both Motisha and ITA Group place on delivering a truly local experience on a global level,” says Fintan Connolly, Motisha’s Chief Revenue Officer.
Says Kurt Hosna, ITA Group’s Director of Global Strategy. “This European expansion is an important step to better serve our clients’ ever-growing needs. As a result, we can now offer stronger, more locally managed and culturally sensitive programs to our clients who are looking to connect, engage and motivate throughout Europe.” He adds, “Knowing the nuances between regions, countries and cultures, while also having a strong supplier network, is critical to fulfilling our promise to achieve maximum business results.”
Gunther Everaert, Motisha CEO, adds, “This affiliation will allow ITA Group and Motisha to use their joint strengths to address the rapidly growing client demand for data-based business insights that deliver true engagement and performance for both our companies’ customers.”
For More Information
Fintan Connolly
Chief Revenue Officer, Motisha
fintan.connolly@motisha.com
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