Industry News: IESP ChatGPT Tool...New Links Catalog...BI Worldwide Award...Madison Goes ESOP
The Incentive & Engagement Solution Providers Incentive Marketing Association industry group launches a ChatGPT tool for the industry...Links Unlimited publishes summer catalog...BI Worldwide named best place to work...Madison Global becomes employee owned.
New ChatGPT Tool for the Industry
Links Unlimited Issues Mid-Summer Catalog
BI Worldwide Named a Top Workplace in Minnesota
Madison Global Becomes 100% Employee Owned
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Created by the Incentive & Engagement Solution Providers industry group of the Incentive Marketing Association, EngageIQ “is a smarter, faster, and more interactive way for reward professionals to tap into expert insights. Through IESP’s deep history of industry knowledge, this ChatGPT tool helps you get answers, ideas, and inspiration — right when you need it. Whether you or your clients are building a program or brainstorming a strategy, EngageIQ is here to back you up,” according to the organization.
This new AI-powered tool is designed to “make it easier than ever to access focused, trustworthy insights on incentives, recognition, and loyalty.”
The group says that “Quality research in this space is often fragmented — scattered across formats, buried in reports, or blurred by overlapping interpretations of recognition, loyalty, and incentives. EngageIQ brings structure to the conversation and puts credible, focused knowledge within reach...EngageIQ marks a major step forward for the IMA/IESP community in delivery of timely, tailored, and relevant knowledge to program managers, solution providers, and industry practitioners. It’s smart, conversational, and built on years of IESP content and education.”
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Links Unlimited Issues Mid-Summer Catalog
Cincinnati-based Links Unlimited has issued a summer catalog featuring information on its kitting capabilities, online gifting redemption sites, onsite gifting experiences, and products for the outdoors, golf travel, the beach, and the backyard.
Featured brands include Polaroid, Fitbit, RayBan, Costa, Stanley, Nikon, Skullcandy, Traeger, Sonos, and more.
BI Worldwide Named a Top Workplace in Minnesota
BI Worldwide, Minneapolis, has been named one of the Top 200 Workplaces in Minnesota by the Star Tribune. A complete list of those selected is available here and was published in a Star Tribune Top Workplaces special section on Sunday, June 15.
Top Workplaces, an independent workplace research organization, works with journalistic outlets across the US to capture feedback from employees, according to BI. “The Top 200 list recognizes the most progressive companies in Minnesota based on employee opinions measuring engagement, organizational health and satisfaction. Nationally, Top Workplaces collects over 23 million surveys from over 70,000 organizations. In Minnesota alone, over 75,000 employees from public, private and nonprofit organizations participated in the survey.”
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BI Worldwide reports that this marks the eighth time the company has been named a Top Workplace, appearing in the top 25 on this year’s list of large companies. “We work with Fortune 500 companies to help them achieve meaningful business outcomes,” says Nancy Martinson, BI Worldwide’s CHRO. “Big, impactful results are achieved when the business is inspired by the people who make it happen. We want to lead the way in what a culture of inspiration can do for a business—that begins with our own employees.”
Madison Global Becomes 100% Employee Owned
Madison Global, a New York-based provider of social recognition solutions and group meetings and events, reports that it has become a 100% employee-owned company through the successful completion of its Employee Stock Ownership Plan (ESOP).
“Since founding Madison in 1974, I’ve always believed that great companies are built by great people,” says Werner Haase, Founder and Executive Chairman. “This transition ensures that our team—who have always been the heart of our success—are now also the stewards of our future. It’s a proud moment and a natural evolution of our values.”
The company says that this milestone marks Madison as one of the first in its sector to achieve full employee ownership. ITA Group, Des Moines, is also employee owned.
“For over 50 years, Madison has empowered organizations to inspire, engage, and recognize their employees,” says Alex Alaminos, President and CEO. “Today, we’re proud to extend that same spirit of recognition inward. Becoming 100% employee-owned is more than a structural change—it’s a bold affirmation of our belief that our people are our greatest asset. It aligns our collective success directly with those who drive it every day.”
An ESOP is a qualified retirement plan that provides employees with beneficial ownership of the company through shares held in a trust. With this transition, all shares of Madison Global are now held by its employees, ensuring that every team member has a direct stake in the company’s future.
Enterprise Engagement Alliance Services
Celebrating our 15th year, the Enterprise Engagement Alliance helps organizations enhance performance through:
1. Information and marketing opportunities on stakeholder management and total rewards:
ESM Weekly on stakeholder management since 2009; click here for a media kit.
RRN Weekly on total rewards since 1996; click here for a EEA YouTube channel on enterprise engagement, human capital, and total rewards insights and how-to information since 2020.
2. Learning: Purpose Leadership and Stakeholder
Management Academy to enhance future equity value and performance for your organization.3. Books on implementation: Enterprise Engagement for CEOs and Enterprise Engagement: The Roadmap.
4. Advisory services and research: Strategic guidance, learning and certification on stakeholder management, measurement, metrics, and corporate sustainability reporting.
5. Permission-based targeted business development to identify and build relationships with the people most likely to buy.
6. Public speaking and meeting facilitation on stakeholder management. The world’s leading speakers on all aspects of stakeholder management across the enterprise.
